{"id":15858,"date":"2021-01-14T17:03:48","date_gmt":"2021-01-14T17:03:48","guid":{"rendered":"https:\/\/www.esterpartners.com\/?p=15858"},"modified":"2024-02-06T11:47:07","modified_gmt":"2024-02-06T11:47:07","slug":"discreet-elegance-and-unique-lights","status":"publish","type":"post","link":"https:\/\/www.esterpartners.com\/en\/discreet-elegance-and-unique-lights\/","title":{"rendered":"Discreet elegance and unique lights: this is how the Adrienne Feller brand carries on the success in Budapest"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"15858\" class=\"elementor elementor-15858\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-458e09ad elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"458e09ad\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3ea2cf14\" data-id=\"3ea2cf14\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7cfb1533 elementor-widget elementor-widget-text-editor\" data-id=\"7cfb1533\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>After designing two stores in Budapest, Eszter Radn\u00f3czy and the este\u2019r partners interior design studio created a concept model for Adrienne Feller: the store, showroom and beauty studio combine the discreet elegance of the brand with special interior design solutions that reflect the high quality of vegetable oils. The concept of a flagship store creates an opportunity for familiar values to unfold in new locations.<\/p><p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-15861\" src=\"https:\/\/www.esterpartners.com\/wp-content\/uploads\/2021\/01\/20201117_adriennefeller_varosihatter3-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1440\" \/><\/p><p><img decoding=\"async\" class=\"alignnone size-full wp-image-15866\" src=\"https:\/\/www.esterpartners.com\/wp-content\/uploads\/2021\/01\/Ke\u0301p1.png\" alt=\"\" width=\"945\" height=\"533\" \/><\/p><p>\u201cAdrienne Feller\u2019s secret of vegetable oils relies on a long-standing family heritage and represents lasting value, so in creating the interior design we wanted the environment to have a timeless design which we achieved by the use of quality but discreet materials, this way putting the focus on the products.\u201d &#8211; says interior designer Eszter Radn\u00f3czy.<\/p><p>An important aspect in planning the furniture was that, in addition to their pure design, their details reflect sophistication and fine elegance. Before designing the new store and salon, Adrienn visited us to update the current image as well, so that the design would fit even more beautifully into the appearance of their constantly developing products. That\u2019s when we brought into the design the uniquely patterned fabrics made from their logo, which we experimented together with our partner, Flukso Textile. And FMG Onice D\u2019oro flooring is a recurring, elegant element in Adrienne Feller stores, as its pink color reflects the company\u2019s image and its pattern finely brings dynamics to the space.<\/p><p><img decoding=\"async\" class=\"alignnone size-full wp-image-15862\" src=\"https:\/\/www.esterpartners.com\/wp-content\/uploads\/2021\/01\/20201117_adriennefeller_varosihatter1-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1440\" \/><\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-15865\" src=\"https:\/\/www.esterpartners.com\/wp-content\/uploads\/2021\/01\/Ke\u0301p2.png\" alt=\"\" width=\"945\" height=\"533\" \/><\/p><p><strong>Constant values, new boost<\/strong><\/p><p>It was the main goal of the este\u2019r partners team that the elements of the design update would appear in every store. This complex exterior starts with the design of the shop space, but the concept also includes the design of the coverings, the lighting, the precise planning of the furniture and the ideal placement of the products.<\/p><p>The company\u2019s dynamically developing division, Panarom, has had a prominent display as Adrienne wanted the essential oils to be given a well-separated representative area. A novelty of the concept was the design of the treatment salon. In this intimate, trusting atmosphere, it is equally important to display the image of the company, but the primary aspect was, of course, the function, creating the perfect conditions for the treatments.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-15867\" src=\"https:\/\/www.esterpartners.com\/wp-content\/uploads\/2021\/01\/Ke\u0301p3.png\" alt=\"\" width=\"945\" height=\"533\" \/><\/p><p>When designing the salon, it was important that the same furniture and image elements appear in the treatment salon that the customers are familiar with, while the spatial structure and lighting levels differ. Here tinted glass walls and concealed lighting built into the furniture were used, so the spaces were also optically expanded by the designers while providing the comfortable environment needed for treatments. These elements are designed in such a way that the brand image of Adrienne Feller are also finely visible in them.<\/p><p><strong>Takeaway experience: <\/strong><strong>the presented products also provide an aesthetic experience<\/strong><\/p><p>As designer M\u00f3nika Szommer said: \u201cIn case of a premium business where the customer also has the feeling of coziness, good lighting and positioning of the products are the key to everything. The stores always have lighting behind a stretched foil, making it as if the entire ceiling was lit, providing uniform light that spreads across the store. In addition, each piece of furniture has a built-in accent lighting, this way putting the products in focus. The light always attracts the eye, so we can raise the aesthetics by creating a good lighting image. \u201d<\/p><p>The aim of the design team was to immediately feel the elegance and high quality of the Adrienne Feller brand, when entering the store. While in the atmosphere, fine details and hints, a mysterious, special, small world appear which is represented by the essential oils and the personal care of Adrienne, as well as the family values of the brand.<\/p><p>Designers: Eszter Radn\u00f3czy, M\u00f3nika Szommer \/ este\u2019r partners<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>After designing two stores in Budapest, Eszter Radn\u00f3czy and the este\u2019r partners interior design studio created a concept model for Adrienne Feller: the store, showroom and beauty studio combine the discreet elegance of the brand with special interior design solutions that reflect the high quality of vegetable oils. The concept of a flagship store creates [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,1],"tags":[23],"class_list":["post-15858","post","type-post","status-publish","format-standard","hentry","category-construction","category-uncategorized","tag-english"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Discreet elegance and unique lights - esterpartners<\/title>\n<meta name=\"description\" content=\"Discreet elegance and unique lights: this is how the Adrienne Feller brand carries on the success in Budapest\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.esterpartners.com\/en\/discreet-elegance-and-unique-lights\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Discreet elegance and unique lights - 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